The story of Baba ka Dhaba : The story of 'Baba ka Dhaba' an unknown roadside eatery Dhaba that went viral and made crowds wait for their food. A
The story of Baba ka Dhaba :
The story of ‘Baba ka Dhaba’ an unknown roadside eatery Dhaba that went viral and made crowds wait for their food. All these happened in just 5 days after the video uploaded and reached 30million on Instagram and 50 million on Facebook. The video was made by the couple of Baba Ka Dhaba explaining their lifestyle and struggles during covid.
How it all started?
Kanta Prasad, known as baba of Baba ka Dhaba, and his family migrated to Delhi from Uttarpradesh. Kanta Prasad used to work as a fruit vendor but later got a food license and started ‘Baba ka Dhaba’ in 1990.
Prasad and his wife Badami Devi had two sons who used to work as a ward boy in a private hospital and another one as a Swiggy delivery boy. Because of Covid, both lost their jobs and started helping at Dhaba since the video went viral.
What made them viral?
Gaurav Vasan, a food blogger promoting street foods and roadside stalls for the last 8 years had a thankful role in this story. The video of Baba ka Dhaba is the 136th one on his vlogging channel called “Swaad Official”.
50million views on Facebook, 30 million views on Instagram, many views on Youtube, and Reaching many popular pages and groups on various social platforms made them viral in just 5 days.
Results and Response of the video
Since the video went viral, it brought an unexpected response from the public and various brands.
They have got a huge crowd to support and taste their food.
Sponsorships from top brands like Swiggy, Zomato, Pepsi, Vicevio, and many payment apps.
Aam Aadmi party’s local MLA reached the Dhaba after the video went viral. Sonam Kapoor, Priyanka Chopra, and other stars came to help them.
Remarks of Kanta Prasad, the Baba of Baba Ka Dhaba
Some people told that we have been gifted a house but that was not true. We only have a two-room slum house said, Kanta Prasad.
He also said that this crowd would there only for 4 to 5 days. After that everything will as usual and the same as our previous situation.